Components of an Online Guest Directory for Hotels

The online guest directory is an important tool for hotels. It provides guests with all the information they need to know about the hotel and its amenities, from room service menus to local attractions.

It can also promote the hotel's services and generate additional revenue.

When designing an online guest directory, it is crucial to consider the needs of both guests and hoteliers.

The directory should be easy to use and navigate, providing guests with all the information they need to make the most of their stay.

The Role of an Online Guest Directory for Hotels

An online guest directory is a digital version of the traditional paper guest directory placed in hotel rooms.

It is a valuable tool for both guests and hoteliers, and it can play a significant role in improving the guest experience and generating additional revenue.

1. Provide essential information to guests

The directory includes all the essential information guests need, such as the hotel's address, phone number, website, email address, amenities, room service menu, local attractions, and hotel policies.

2. Enhance the guest experience

Guests can access the directory from their devices, such as smartphones, tablets, and laptops. This means they can get the needed information without leaving their room or calling the front desk.

Online guest directories can provide more information than traditional paper directories. For example, they can include interactive maps, event calendars, and social media integration.

Overall, online guest directories can improve guest satisfaction by providing guests with the information they need and making it easy for them to access the hotel's services and amenities.

3. Improve hotel operations and efficiency

Reduced costs:

Online guest directories can help hotels reduce the costs of printing and distributing traditional paper guest directories.

Increased revenue:

Online guest directories can be used to promote the hotel's services and generate additional revenue. For example, hotels can use the directory to sell room services, spa treatments, and other services.

12 Essential Components of an Online Guest Directory for Hotels

A. Room Information

An online hotel guest directory should have detailed information about the hotel's accommodation options and the amenities you provide.

1. Room Types

This section should list all the different room types your hotel offers and briefly describe each type.

For example, Standard Rooms, Deluxe Rooms, Suites, Family Rooms, etc.

2. Amenities

This section should list all amenities included in each room type. For example, a telephone, television with the available channels, wireless internet, a mini-bar, etc.

Some rooms might have additional amenities, such as a coffee maker, microwave, or refrigerator.

Listing amenities in the guest directory makes it easier for the guest to know about the hotel's offerings.

3. In-Room Services

This section will have all the in-room services guests can order- such as room service, laundry service, turndown service, etc.

It should also include information on how to order or access these services, such as by dialing a specific number or using the hotel's app.

4. Property Map

This section should include a hotel property map showing the front desk location, restaurant, bar, fitness center, pool, and other amenities.

B. Hotel Facilities

Guests like to enjoy facilities like in-house dining, fitness centers, etc, where they don’t have to leave the property to avail of such services.

Including this information in the guest directory keeps guests informed about the services. The chances of them using these services also increase.

1. Restaurants

For a good reason, restaurants are one of the most popular hotel facilities. Guests want to be able to enjoy delicious and convenient meals without having to leave the hotel.

This section lists your dining options and cuisines and their operational hours.
Mentioning the menus of each of the restaurants would be a plus!

2. Fitness Centers

Fitness centers are another popular hotel facility. Guests appreciate being able to stay active on vacation.

Here you can mention the fitness center’s

- Location on the property
- Operational hours
- Various types of equipment are available such as treadmills, ellipticals, stationary bikes, weight machines, and so on.
- Details of fitness sessions (in case available) such as yoga classes, pilates, etc.

3. Pools and Spas

Pools and spas are two of the most relaxing hotel facilities. Guests can enjoy a refreshing swim in the pool or a pampering treatment in the spa.

Some hotels offer both indoor and outdoor pools, as well as whirlpools and water slides.

Everything you need to mention about these facilities is-
→ Location in the property
→ Operational hours
→ Types of pools available
→ Types of spas available and their prices
→ Types of relaxing treatments available such as massages, facials, and body wraps
→ Information about pool bars, sauna, etc, if available

4. Other Hotel Facilities that can be included in the Hotel's Online Guest Directory

→ Business centers
→ Meeting rooms
→ Ballrooms
→ Gift shops
→ Concierge services
→ Valet parking

C. Local Attractions

Guests staying in the hotel are either leisure or business travelers. Information about the local attractions in the directory helps them make the most out of their stay.

1. Nearby Restaurants

- Restaurants names
- Their addresses
- Contact information and websites
- Dining and cuisine options
- Budget estimation

2. Tourist Spots

This section should include a list of popular tourist attractions in the area, their addresses, hours of operation, and admission fees.

It should also briefly describe each attraction so that guests can decide which ones they are interested in visiting.

3. Local Shopping

Guests like to bring back souvenirs from the places they visited. This section serves that purpose.

It can include
- Local shops
- A brief description of each shopping area
- Types of souvenirs they can buy
- Specialty of the area (handmade, luxury retail, etc.)

4. Transportation

This section provides information on how to get around the area, including details on public transit, taxis, and car rental services.

It can also include a map of the area so guests can easily find their way around.

5. Weather

This section provides information on the current weather conditions and forecasts for the area. This will help guests to plan their activities and dress accordingly.

D. Emergency Information

Emergency information is also essential to a guest directory. This section should include information on:

1. Medical Services

This can consist of a list of
- nearby hospitals, clinics, and pharmacies
- their addresses, phone numbers, and websites
- information on emergency medical services, such as the local ambulance number

2. Hotel Contact Details

This should include the hotel's address, phone number, and website. It should also include the contact information for key hotel staff, such as the front desk manager, security manager, and engineering manager.

3. Safety Measures

Information about the hotel's safety procedures, such as fire safety plans and emergency evacuation procedures, should be mentioned here.

It should also include information on how to report suspicious activity or seek help in an emergency.

E. Post-Stay Facilities

Post-stay facilities are also a valuable component of a guest directory. This section should include information on:

Lost and Found

Guide your guests to where they can report lost items and where they can check for items that have been found.

It should also include information on how unclaimed items are disposed of.

Guest Reviews

This section should allow guests to leave feedback on their stay. The hotel can use this feedback to improve its services and amenities.

Frequently Asked Questions

A Frequently Asked Questions (FAQ) section is also a valuable component of a guest directory. This section should answer common questions that guests may have about the hotel and its services.

This can help reduce the number of calls and emails that the hotel receives, and it can also help save guests time and frustration.
→ Organize the questions into logical categories.
→ Use clear and concise language.
→ Provide accurate and up-to-date information.
→ Include links to other relevant resources, such as the hotel's website or social media pages.
→ Regularly review and update the FAQ section to ensure it is still accurate and relevant.

In conclusion

An online guest directory is a versatile and indispensable resource for guests and hoteliers. Providing information about the hotel and its amenities enhances the guest experience and streamlines hotel operations.

From room details to local attractions and emergency information to post-stay services, a well-designed guest directory serves as a one-stop solution for guests.

It reduces the need for inquiries. It's a win-win, promoting convenience and efficiency for all hospitality stakeholders.

Provide your hotel guests with the ultimate digital experience through the Online Guest Directory, powered by INNsight. With our user-friendly platform, guests can easily access all your property’s information and services on their devices. Contact us to learn how we can help enhance their stay and streamline your operations.